Identity Elements

Logo and Signature Systems

Our logo is shorthand for everything Pfizer represents: an image that is instantly identifiable to our colleagues, patients, the external scientific community, and the public. We apply our logo clearly and proudly throughout all our communications.
Please follow the guidelines set forth in this document when working with any of Pfizer’s visual-identity elements.
Our master logo folder contains full color and knockout logo files for print and digital applications in PNG, SVG, Illustrator, and Photoshop formats.